Block printing catalogue
The Product Catalogue was for artisaga the brand i was working with. The blocks and the print is handmade by artisans from Ajrakhpur village in Gujrat. In recent years, there is a growing appreciation for traditional crafts like block printing, both in India and around the world. This has led to increased demand for handmade block printed textiles, providing a livelihood for the skilled artisans of Gujarat and helping to preserve this important cultural tradition.
The Artisans working
The Initial designs.
The final page design layout of the block printing catalogue
The final designs
