Moemise Kekana's profileDominique Swiegers's profile

Cape Argus Election Press Campaign

Creative Circle Ad of the Month May 2014 - 2nd Place Print Category

During the build-up to what was probably one of the most critical elections in South African history since the democratic elections in 1994, we wanted to remind South Africans of the impact of their votes. Whoever wins would be embedded into history. To emphasise this we created stamps with candidates’ faces on and told voters they had to stay up to date by reading The Cape Argus newspaper.
"Who'll be written into history on 7 May? All the election news, views
and issues. Before the day, on the day and after the day. Twice daily."
"Who'll be written into history today? All the election news, views and issues. Before the day, on the day and after the day. Twice daily."
"History repeats itself. Again. All the news, views and issues following the elections. Twice daily."
Creative Directors: Devin Kennedy, Matt Ross
Art Director: Moe Kekana
Copywriter: Dominique Swiegers
Cape Argus Election Press Campaign
Published:

Cape Argus Election Press Campaign

During the build-up to what was probably one of the most critical elections in South African history since the democratic elections in 1994, we w Read More

Published: