ADIDAS X KLIUKVIN
///In 2021 , the flagship adidas store was opened in Moscow , which received the right to create local collaborations with creative people , and I was lucky to be among them. My life has always been closely connected with action sports, I knew that I wanted to see a sport story in this collaboration.
Moscow played a very big role in the birth of skateboarding in Russia. From the beginning, I definitely wanted the frame to be black and white and i started looking for iconic places in the history of skateboarding.
Moscow played a very big role in the birth of skateboarding in Russia. From the beginning, I definitely wanted the frame to be black and white and i started looking for iconic places in the history of skateboarding.
One of the key places is Victory Park and its main museum impresses with its size and shape. Then I noticed the arch of columns, which formed a beautiful shadow pattern. I understood that the single shot would look too simple and the photographer's task is to show the story, that's how the idea of a collage appeared, in which we included a frame of a trick, landing and failures. We choose the classic skate shot as the main frame because the most difficult trick is just to start.
As a result, the T-shirt created jointly with Adidas was presented in the main store of the brand in the country.
P.S. It's funny that since the creation of the T-shirt by the time of writing this material, the transliteration of my surname has changed and now the surname written on the T-shirt differs from my official one in the new passport
P.S. It's funny that since the creation of the T-shirt by the time of writing this material, the transliteration of my surname has changed and now the surname written on the T-shirt differs from my official one in the new passport
THANK YOU FOR WATCHING!
PLEASE, DON'T FORGET TO APPRECIATE THE PROJECT!
More: INSTAGRAM / nikita_kliukvin / n.kliukvin@gmail.com
