Sephora Favorites Packaging
Holiday 2012
Holiday 2012
This set of boxes is a program developed for Sephora during holiday for their brand Sephora Favorites. The kits share the finishes and sometimes structure to create a cohesive look for brand consistency. The color palette is metal inspired. The structures are mostly a book design with a ribbon closure. The finish is foil paper with 4 color process and spot color overlay. I created a monogram pattern using their flame logo to elevate their branding. A custom cosmetic bag was created with the monogram pattern embedded in the fabric and the flame logo recessed into a metal plate on the front of the bag.
This is the mood board I presented to the client during the conceptualization stage of the box design.The board shows seasonal trend forecasting with images taken from fashion runway as well as fabric & paper samples to better show how fashion can be translated into packaging.
