Jet Soda Company
Jet Soda Company is a fictional soda company that was created in my Graphic Design class. The goal of this project was to create a company based off of the name Jet Soda and rebrand them and them create a soda package based off of it.
Story:
Jet Soda Company was founded by Ben Jet, son of Alexander Jet, CEO of Jet Enterprises, a company that deals with manufacturing glass bottles for venders such as Jones Soda and many beer companies. Growing up with a wealthy background and watching his father become successful in the industry, Ben tried his hand at it. Ben was used to attended extravagant gala's and dinners growing up where expensive wine, beer and alcohol was served, however Ben did not drink and wanted to create a high-class, sophisticated soda that could be served at these events.
Goal:
Create a non-alcoholic alternative with a sophisticated and wealthy appeal that can be served at "wealthy" and upper-class" events. By using an old-fashioned soda, add a twist to the packaging and branding that made it stick out in a way that appealed to that audience.
"old-time feel with a modern twist that would give every drink in the room a run for it's money"
Final logo branded to Jet Soda Company. Fonts used were Futura and the J in the icon was hand drawn in Illustrator.
Bottle Labels printed in black and white. Complete with logo on front and back. Back includes Ben Jets signature and a number marking the batch that the soda was made making the soda bottles a collectable and more valuable.
Bottle labels placed on all black bottles.
Soda packaging includes a four bottle packaging printed in black and white. Includes the logo on both sides and on the handles. Information about the business and number of batch that the soda was made is included on the side of the box to make it more valuable and a collectable.
