INSIGHT
I live in a time and place where I have more possibilities than ever, and I’m always chasing my dreams. Whatever I dream, I do. However, on my period, my days 
start feeling impossible because my sleep is impossible. I’m constantly worried about leaking, so I compensate by wearing 2 pads for coverage. I end up feeling uncomfortable and sleepless all night. The next day, it’s impossible for me to take on my day, let alone any of my dreams.

COMMUNICATION IDEA
Double up on sleep not on pads
With Always 360 coverage

DIGITAL
Always Dream Big
Published:

Always Dream Big

Published:

Creative Fields