Brand: BMW India
Campaign: GigaXHunt
Role: Content Manager & Engagement Strategist
Agency: Ogilvy & Mather
Year: 2015
Campaign: GigaXHunt
Role: Content Manager & Engagement Strategist
Agency: Ogilvy & Mather
Year: 2015
A social lead campaign of finding the various Xrange cars on a microsite (gigaxhunt.bmwx.co.in)
Lead Digital Content Planning & Execution.
Total Participations: 4034 (15 days of the campaign)
Average Sessions: 3min 17sec
