An art package was created to convey the heaviness and history of Puerto Escondido in Mexican surfing, while still being relevant for Quiksilver. The resulting poster was silkscreened in a traditional two-color gradient and wheat-pasted around the city. Wheat-pasting was carried through to print ads, event signage, web, TV and product. A limited-edition set of 250 posters was available for sale online and at the event.

poster size: 18" x 24", uncoated white paper.

typography: natas kaupas

illustrations: randy noborikawa

art director: scott richards

printer: graham street press

 

This poster is part of the AIGA 365: 31 permant collection.

 

Inspiration tears:

 

A few of the early type sketches and poster comps:

 

 

 

250 18" x 24" posters were hand silkscreened in a traditional two-color gradient

 

magazine ads:

 

Adiós Amigo