Rouge Jade® brand identity.
Red (Rouge in french), the color of love, Jade stone, stone of the heart, stone of life and nobility have given life to Rouge Jade, a brand of quality handcrafted creations. The brand spreads by mixing love and luxury to offer customers moments of sharing filled with memories, accompanied by personalized products.
The request was to create a visual identity for the brand. A logo was then developed based on the values and targets of Rouge Jade. Also a graphic universe was developed for the brand to make it live correctly to share its strong points in order to differentiate it.
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