In 2022 I wanted to create something different for Skechers, I wanted to take the brand from a "sneakers" brand to a "lifestyle brand" that's why I created the concept "Comfy Talks" where we wanted to show something more than just a pair of shoes.

"Comfy Talks" is a show where we talk about topics that connect Skechers with trends in fashion, pop culture and lifestyle.

It was created for digital platforms - YouTube and Social Media with short format adaptations for TV

The first season included 4 episodes, one was filmed in LA and on site in real time inside the People's Choice Awards

Comfy Talks - Full Episode 1: Fitness

Comfy Talks - Reel - Episode 2: Sneaker Fever

Comfy Talks - TV Teaser - Episode 3: Met Gala Fashion

Comfy Talks - Full Episode 4: Pop Culture and people Choice Awards