Herman Miller's Nelson Basic Cabinet Series, re-released after a half a century, is designed as a modular system able to fit any kind, size, or style of interior space. This campaign series included a tagline, promotional posters, an animation, and a modular brochure.
Featured in Communications Arts, Print's Regional Design Annual (2011), and this book: Damn Good Design.
Project created for, and in collaboration with, Tandem Design.
