Lemsip & Strepsils: The Online Pamperer
Strepsils and Lemsip are great for colds and flu, but man-flu sufferers need more than just medicine. Few partners however, have the patience, time, or inclination to be his 24/7 carer – so we created one.
Flo, The Online Pamperer, was brought to life in an interactive microsite with men connecting via Facebook for a tailored, pampering experience.
They chose what they needed via a menu and Flo sprung into action - playing their favourite tunes, providing much needed sympathy, or even bringing some of their friends round to cheer them up.
Women could refer their sick man for the chance to win a spa retreat and some much needed respite. Lemsip, Strepsils and Flo – Complete care for man-flu.
Client: Lemsip & Strepsils
Agency: Holler
My Role: Senior Interactive Developer
Year: 2012
Strepsils and Lemsip are great for colds and flu, but man-flu sufferers need more than just medicine. Few partners however, have the patience, time, or inclination to be his 24/7 carer – so we created one.
Flo, The Online Pamperer, was brought to life in an interactive microsite with men connecting via Facebook for a tailored, pampering experience.
They chose what they needed via a menu and Flo sprung into action - playing their favourite tunes, providing much needed sympathy, or even bringing some of their friends round to cheer them up.
Women could refer their sick man for the chance to win a spa retreat and some much needed respite. Lemsip, Strepsils and Flo – Complete care for man-flu.
Client: Lemsip & Strepsils
Agency: Holler
My Role: Senior Interactive Developer
Year: 2012
