INVENTION MINE, 발명광산 is an archival book of INVENTION LIFE, 발명생활, an internal project initiated within Cheil Worldwide in May 2018. INVENTION LIFE is a contest project for miscellaneous and innovative ideas of Cheil Worldwide employees. Among many four inventions were selected for a prize through in-house poll. INVENTION MINE introduces top 20 ideas. When the PVC cover overlaps with the paper cover reveals the book title 발명광산. The front flap of the PVC cover functions as a table of contents, and matches with the entry numbers of each invention.
Book
240 x 360 mm, 48 p, PVC cover, Section Sewn Binding
240 x 360 mm, 48 p, PVC cover, Section Sewn Binding
CLIENT: Cheil Worldwide
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BOOK DESIGN: ORDINARY PEOPLE
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PHOTOGRAPHY: 김진솔(jsk studio)
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SPACE: 방정인, 홍윤희(스튜디오 둘셋)
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HAIR & MAKE-UP: 표승지, 황나영
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MODEL: 김슬기, 김종훈, 김형균, 서추자, 유유진, 윤제이, 조지안
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MODEL AGENCY: 레디 엔터테인먼트
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3D DESIGN: 연태권, 이석희
3D DESIGN: 연태권, 이석희
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ILLUSTRATION: 우유니게
ILLUSTRATION: 우유니게
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REDERING SKETCH: 임재혁
REDERING SKETCH: 임재혁
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EDIT: 김다솔, 박규식, 박찬형, 손유선, 손지우, 신태호, 윤석준, 이문교, 이민식, 이승용, 이아진, 이위전, 정선우
EDIT: 김다솔, 박규식, 박찬형, 손유선, 손지우, 신태호, 윤석준, 이문교, 이민식, 이승용, 이아진, 이위전, 정선우
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PUBLISH: 유정근
PUBLISH: 유정근
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PORTFOLIO PHOTOGRAPHY: Jinsol Kim
