My client needed to create a logo and branding for a new theatre. It was necessary to avoid classical theatrical symbols - masks, columns, red. The troupe of the theater is young ambitious actors. Therefore, branding should be modern, minimalistic and subsequently recognizable. For the logo, I chose circles that join into one shape. As a symbol of the actors, each of which is unique, but together they create beautiful productions. The same circles, but in a chaotic manner, are also used as a corporate pattern.
This logo animation made in After Effects and shows the main sence of logo:
Logo in color, black and white:
Graphic element may use as frame
Or as a group of frames:
Brand pattern:
Some posters:
Tickets and business cards:
Branding of advertising products and merchandise:
Branded clothing:
Wall sign design:
Instagram feed:
