Perfecting logo design by creating an accurate grid system:
Color :
The choice of colors and tones was based on the meaning and emotions aroused by each one of them:
- Vert (Pear): Represents the will to win and be cheerful
- Black: brings finesse, seriousness and sophistication.
- white: Represents hope and new beginnings.
Typography :
For typography, two fonts were chosen, one for the main name of the north (font Open Sans), and another font used for titles and texts, the indicated font is the Poppins Family.