The Birth of Billy Munro
Art direction and visuals for the Billy Munro universe by Mocaine which includes a concept album, novella, music videos and several skits.
Artwork was created for each track on the album, accompanied by related animations. All the artwork was digitally collaged from vintage, found images and heavily treated with filters and textures in order to stay true to the rustic and grungy nature of the universe.
Looping animations were used to tease the release of each single on social media.
A physical CD with a lyric booklet was also produced. All text was handwritten by the frontman.