Project developed in 2020
Pard celebrates the streetwear movement with a style that is beyond the traditional streetwear aesthetic.
We wanted Pard to be a forward-thinking brand with a strong distinctive visual identity that would compete within this crowded marketplace.
We have created a brand that is strong, youthful, energetic and full of attitude. The main design idea behind the brand was to develop a design that was unique, easy to read and memorable while combining elements in a way that created a modern and fresh look.
SPACE
