Boutique Hotel Branding: Hotel Seventies

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All final print deliverables

The goal of this project was to create a look book, website, and product packaging for a Boutique hotel. Boutique hotels are different in that they usually host a small amount of people at a time, and usually have a theme or offer an experience that sets them apart.

My Boutique Hotel concept was to immerse visitors into the decade of the Seventies. Every single detail would be authentic to the Seventies, from the vintage gift shop to the decor, the Boutique is designed to be a destination hotel.

Complete with a restaurant, pool, gift shop, and spa, Hotel Seventies isn't just a place to sleep, it's a hotel that you never want to leave!

Please flip through my process book below to see how

these designs came to life:

Final presentation of all deliverables including: Hotel Seventies logo, 16 page look book, website, 3 menus, keycard & holder, memo pad, door hanger, and 6 in-room products (all shown both digitally & physically):