OVERVIEW
POSTER FOR THE BCMUD
GOALS
+ Create an event poster for a 90's theme adults only pool party
+ Event poster will double as event flyer
CHALLENGES
+ Creating a cohesive design with ad on email newsletter
+ Creating a design that will be suitable for copy paper and large scale printing sizes
PROCESS
RESEARCH AND CONCEPTING
+ Was inspired by Memphis style design elements
+ Lots of movement and heavy use of bright, saturated colors
Research notes and moodboarding
DRAFTING
+ Overlayed italics on regular typeface inspired by Neiman Ward
+ Overlapped type creates stronger unity between typefaces
Final color palette and type
FINAL SOLUTION
EVALUATION
+ Final poster is very dynamic
+ Emulates 90s theme
+ Effective use of QR code
+ Title design adaptable to other formats, such as web banners
Final poster flat file
Final poster
