Album cover for Hurry Up and Slow Down by Drew Sled, released in May 2022
The client wanted the album cover to communicate the importance of slowing down to appreciate the small things in life while living in a fast-paced world. The tortoise and the hare are the primary subject matter to demonstrate if "two complete opposites... work together/find the right pace, then things will move ahead smoothly.”
The concepts were inspired by the client's vision and his demos. Ultimately, we decided the fishing boat design best fit his theme.
The design process, from thumbnail sketch to final design
Screenshots of the album on various music streaming platforms
