Standing out from the competition is one of the most difficult tasks for convenience retailers. Now that so many retailers, quick service restaurants, and grocery stores are taking part in the campaign, it is more important than ever before. In-store digital screens can be utilised to transmit important messages. C-stores need to provide customers something to remember them by. This might be anything from a unique storefront sign to a signature commodity like coffee. Design shapes the experience and motivates people to participate. C stores mobile shopping, mobile ordering, drone delivery, and curbside pickup should all be employed more frequently to appeal to millennials.