ALIVE
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Warmest thanks to: Professor Christophe Gaubert and the DIC Team
My awesome team: Jia Hui and Annabelle
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Dead Or Alive
Our disconnection from the animals we consume has led to the distorted perception that killing animals for their meat is normal. We wanted to highlight this dissociative mindset we have for a dead and alive animal.
Presenting to you the Dead Or Alive lamp.
The animals behind the meat we consume daily are hidden from us for a reason.
They are segregated from us in factory farms and kept away from society. This way it is easier for us to disconnect from what we are eating because we know nothing about it. For instance, we don't say we are eating a pig, we say we are eating pork. This is the same for cow and beef, sheep and mutton.
They are segregated from us in factory farms and kept away from society. This way it is easier for us to disconnect from what we are eating because we know nothing about it. For instance, we don't say we are eating a pig, we say we are eating pork. This is the same for cow and beef, sheep and mutton.
In Singapore, over 90% of our food comes from farms overseas. This lack of interaction amplifies the disconnection we have to the animals behind the meat we consume. Our distorted perception of farmed animals creates this embedded belief that killing animals for their meat is normal.
As designers, we wanted to highlight this dissociative mindset we have for a dead and alive animal through the symbolic nature of a lamp. Light serves as a metaphor for life and darkness is associated with death. This contrast of light and dark, the dichotomy of life and death, is embodied in the duality of a lamp.
The Dead or Alive Lamp is a small, portable and rechargeable lamp. Its lightness allows you to place it anywhere you choose, and as it shines freely, it illuminates the space around it, bringing a warm glow to the atmosphere.
To recharge, the user connects it to the hanging hook for magnetic wireless charging. As it charges, the lamp hangs without its glow, and its dull and lifeless form serves as a visual reminder of its once alive state, becoming a somber shell of the past.
Through this project, we hope to reveal our disassociation of meat with its animal origins and expose this philosophical question of life and death. By calling attention to this overlooked segregation of alive and dead animals, we hope to elicit contemplation about our existing connection to livestock.
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