Catarina Freitas's profile

HG — Branding

InDesign
Branding


Hélder Gonçalves — Brand Ambassador


Known for his innovative positioning strategy, HG has been representing Italian interior design brands in the Portuguese market for more than two decades. He believes that design must endure the test of time, evoke emotions and connect people, redefining the way we use space. From his work experience have emerged solid and lasting relationships with clients wether they are stores, designers, architects or decorators.

Currently, Hélder Gonçalves’ portfolio includes internationally renowned brands such as Molteni & C, DADA, DavideGroppi, Agape, RODA, FontanaArte and Magis, all of them recognised for their excellence, constant innovation, quality and durability of their products.

Working together with Non-verbal Club, we designed Hélder Gonçalves new identity, based on a typographic system using slightly tweaked HG characters of GT America by Grilli Type and white foil on grey paper.

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Project By:
Non-verbal Club

Project Team:
Miguel Almeida
Susana Almeida
João Martino

Development:
Rafael Gonçalves

Website:

Photography:
Molteni & C, DADA,
DavideGroppi, Agape, RODA, FontanaArte & Magis

Typeface:
GT America
by Grilli Type Foundry

HG — Branding
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HG — Branding

Known for his innovative positioning strategy, HG has been representing Italian interior design brands in the Portuguese market for more than two Read More

Published: