TANGO
Label design
ABOUT TANGO
After the successful launch of Đeneral Beer, a new taste of beer is coming with a new character, this time, the beer is dedicated to the Yugoslav soldier, Blagoje Jovović.
BRIEF
The client wanted a traditional label with an emphasis on the portrait of soldier Blagoje Jovović. He is known for the assassination of a war criminal (hence the slogan "Beer with a taste of justice") that happened in Argentina in 1957. That is why an old Argentinian map is placed behind the portrait. The emphasis is one blue color, symbolizing the Argentinian flag. The Cyrillic alphabet used in Serbia was obligatory.
