This new Chlöe's Clue album meant some changes in the artist career: says hello to latin rythms and also to Spanish for the first time. The purpose was to break with the past and build a new visual language in order to unite the different voices in this new era.
Starting from 'Carmin y Rubor' ('Carmine & Blush'), the new album's name, and with the fashion imaginary in mind, we built a visual language where red and black prevails and mix with an elegant typeface which give off fineness.
PROJECTE: CHLÖE’S CLUE
CAMPS: CARTELLISME, DISSENY D'ÀLBUM, IDENTITAT
ANY: 2020
CLIENT: RAQUEL ADALID
FOTOGRAFIA: LAURA LEAL