Thor MX approached me to create a :30 TV spot and feature breakdown video marketing their new Reflex motocross helmet. The TV spot aired on NBC Sports during the Motocross season. This helmet had a lot of firsts for Thor and their primary goal was to communicate the safety and style of the helmet and its features.

I was responsible for the editing, motion graphics, product shots, and VFX in both videos. The rider footage was supplied to me. The helmet was filmed in a studio on green screen and composited together with 3D components to highlight different features. All work was done in Adobe Premiere Pro and After Effects with the 3D files being handled in Element 3D.