BOWEN ® offers a wide selection of premium skincare products designed for men. Self-esteem is essential to a successful and happy life, and for the development of proper physical and mental health; skincare matters. For that reason, their mission statement aims at demythifying the notion that just because you are a man, you don’t need to take care of your skin.
A fresh, friendly and elegant identity was designed to convey this mission statement. No matter who you are, you can afford yourself love, value, dignity and respect.