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Developed for anti-theft security company Sherlock, this concept took a twist on traditional car canvassing. Instead of flyers under windshield wipers, the campaign saw ordinary vehicles topped with police lights, illustrating the point that Sherlock's anti-theft systems offer the same high level of protection.
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Agency: Bleublancrouge
Creative Director: Gaëtan Namouric
Art Director: Martin Dupuis
Copywriter: Luc Dupéré
Photographer: Alain Desjean
Creative Director: Gaëtan Namouric
Art Director: Martin Dupuis
Copywriter: Luc Dupéré
Photographer: Alain Desjean
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2014 Créa – Hors média, Prix: Sherlock Gyrophares
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