Annika Cayanga's profile

Honeysuckle Garden Centre | Brand Identity

Honeysuckle Garden centre is a seasonal garden centre located in Burns Lake, BC that offers bedding plants, vegetable starts, tree shrubs, garden supplies and much more. They did not have a proper logo from the start so they gave me the creative freedom with creating the face for their brand. I wanted to encapsulate their values through this visual identity. 

Scope:

Brand identity

Marketing Materials


The main focus while creating this brand was to implement a consistent identity throughout all of their marketing materials which includes business cards, gift certificates, flyers and more. The title Honeysuckle remained as the word mark since people have been associated with the name for many years. 

During the design process, choosing the main colours was the most challenging part. Picking the right shades of green was very important since this represents their values and what they offer. I settled on the Fertigo Pro Script type face. This consists of elements such as curly tails and terminals on each letter, which compliments the emblem symbol. This shows cohesiveness when looking at the logo as a whole. 




Honeysuckle Garden Centre | Brand Identity
Published:

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Honeysuckle Garden Centre | Brand Identity

Published: