![art branding candle candles creative Grpahic design logo Logo Design logos purple](https://mir-s3-cdn-cf.behance.net/project_modules/1400/579ba3134810589.61dcc8df49eb7.jpg)
Candleicious
Getting the clients brief about the brand itself and how they envisioned it, lead me to do some research on the subject.
Three words came out:
Elegant - Calming - Simple
![art branding candle candles creative Grpahic design logo Logo Design logos purple](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2dc3d9134810589.61dcc8c305338.jpg)
A simple logo is pleasing to look at but to design it kind of challenging, to combine all the elements in a nice and cohesive way.
![art branding candle candles creative Grpahic design logo Logo Design logos purple](https://mir-s3-cdn-cf.behance.net/project_modules/1400/34bd49134810589.61dcc63863355.jpg)
Colors as always plays a big role when it comes to design, they are what controls the emotions, so studying colors and their impact on each individual brand is a crucial step in every design process
![art branding candle candles creative Grpahic design logo Logo Design logos purple](https://mir-s3-cdn-cf.behance.net/project_modules/1400/74505e134810589.61dcc8c306649.jpg)
![art branding candle candles creative Grpahic design logo Logo Design logos purple](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d85ee2134810589.61dcc8c3060f4.jpg)
The tone of voice used in each brand needs to be specific so that the brand doesn't lose its voice along the way, when it goes along the way.
![art branding candle candles creative Grpahic design logo Logo Design logos purple](https://mir-s3-cdn-cf.behance.net/project_modules/1400/517a96134810589.61dcc8c305907.jpg)