MY BRANDING PROJECT
Branding Exercise
This branding exercise was an assignment for my Creative Concepts class at the University of UNM. My fictitious company is called Fire & Ice. At first I wasn't sure what my business would be all about, but after creating all of the different graphics and branding materials I decided it would be a perfect firework business!
The Logo Solution
Fire & Ice
Business Card
I wanted to go with a clean simple look with my business cards. On the front (left) I wanted to just display the company logo and few brand images and key information. On the back side (right) I wanted to promote all the contact information that what was needed for the business.
Tri-fold
Front
Back
Website Home Page
iPhone 10
Web min
Web large
Process Images
My thought process on how I created the image graphics, branding materials and logos.
Logo Exploration - Logo portfolio
Different logo sizes, colors, and names were considered before the final one was chosen.
Adobe Dimension Work
These are reusable water bottles that make a great promotional item for any business and in addition they are safer for the environment than non reusable plastic water bottles.
Brandable gift bags are a great way to promote a company's brand. After all everyone will see it when they purchase an item at the store! There fun to design and create as well!
Photoshop Visualizations
T-shirts are fun a way to promote your brand and build a sense of community and loyalty with your customer base. There fun to design and edit. It's a great way to show the creative side of individual or a business.
Photoshop & Photography
I decided for my brand images I would use photos that I have taken. I took the pictures with my iPhone and edited them using photoshop.
This pattern was used on the T-shirts and a number of promotional items above!
This image was created at the beginning of the course. It was a lot of fun to create and design. It turned to be really neat looking! I plan on using it on other items in the future!
Thanks for checking out my presentation!