Branding / Social Media / Campaign
Tapas Woodenware Collection
Inspired by the Spanish Language, Tapas has a range of uniquely created wooden products for parties. It's made from durable wood and is sleek in design. The brief was to create an identity and design the launch campaign for the premium serve ware.
The idea of the spotlight highlighting something in focus was the main inspiration behind the campaign design. The unique facets of the products are given a spotlight effect which accentuates the design. The fonts used were sleek and modern sans serif which depicts the minimality yet the classiness of the product. Overall, the product campaign was kept minimal like the design appreciated by the target audience.
The idea of the spotlight highlighting something in focus was the main inspiration behind the campaign design. The unique facets of the products are given a spotlight effect which accentuates the design. The fonts used were sleek and modern sans serif which depicts the minimality yet the classiness of the product. Overall, the product campaign was kept minimal like the design appreciated by the target audience.
Project : Naturally Yours
Agency : Therefore Design
Designer : Rahul Shinde
