Sophie Pannell's profile

Assorted Social Media Content

This is an assorted collection of social media content that I have created for the core brands that I work with on an ad-hoc basis. 

FASTING NEWS 
Fasting News is a free online resource dedicated to sharing information on the science behind fasting. The branding is designed to be engaging yet evoke a tone of authority, utilising shape, fonts and a colour palette that encourages feelings of trust and understanding.  
A  carousel post featuring a call-to-action: 
Selfie Skin is a beauty/cosmetic business that currently sells IPL hair removal devices, moving into the skin care world they are seeking to incorporate more posts that pertain to overall beauty. The social media content is focused around optimising engagement. The following are examples of posts that have been ideated and designed by me to engage the audience through 'save-ability' or by providing commonly desired information.
SOCHY SKIN
Sochy Skin is a baby beauty/cosmetic business that sells skincare devices and soon, products. This content is also ideated and designed by me with the intention of being highly "saveable", encouraging interaction (response), or providing essential information - this is at the core of boosting engagement.

Assorted Social Media Content
Published:

Assorted Social Media Content

Published: