ADV 324 | Creative Media 1 | Paula Storrer

 

 The objective of this project was to design three labels from one vineyard, and show brand connection and wine variety. We were allowed to make up our brand name and express the differences between the different wines. I created Fox Family Vineyards because that is my Mother’s maiden name and the rest of my family’s last name. My grandparents live on a bunch of acres, which they farm. I thought it would be awesome if they one day turned their land into a vineyard. I chose to give my label an authentic look by hand painting watercolor foxes. Each type of wine has a distinct fox and colored nature wreath.