Exhibition about Exhibition about Exhibition

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Exhibition about

Exhibition

During a three days workshop Jon Sueda asked us to curate, organize and realize an exhibition about a historically important exhibition about graphic design.

The exhibition we worked with was “Graphic Design in the White Cube” by Peter Biľak.

The original exhibition was a critique about how graphic design exhibition are made, Biľak commissioned to the designers posters designed both to advertise the event and as piece

of the gallery itself. On the side of each poster the original sketches to show how the design process was made.

Approaching to such a difficult piece was hard but the decision was to focus on the main task to expose clearly as possible the powerful idea behind the original work using a new setting.

To make an exhibition about graphic design without took the works away from the context we decided to use the actual setting in which we were.

We used the other exhibitions our classmates were working on as graphic design pieces, creating a sort of introduction to all of the other works, and showing the sketches that leaded our classmates and ourself to the final presentation.

Each work has it’s own white cube representing a gallery space, and each cube is carefully positioned in the space to achieve a powerful visual impact.

Read the catalog