Adidas Predator Mutator | 3D Commercial
This is the final outcome of a project that took a bit long, but gave me so much experience in softwares like RealFlow or Substance Painter. This is an academic work, done for a simulated client, Adidas in this case, with the only requirement that it had to be a fluid-related commercial for a brand.
We could choose the product and the brand itself, so I went with the lonely route of choosing some adidas football boots to showcase what we've learned in the 4-month Realflow course. I'll let you check the final results and then explain you a bit more of the project. Enjoy!
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Final spot.
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The photomontage
Photo montage made to promote the commercial spot.
To promote this work in social and digital media, the choice was to design an agressive photomontage which had to represent the feeling worked for so long on the final commercial.
This is the final product, which, as you might see, has elements of design, like the flying debris (grass, dirt, droplets of water and bits of paint from the grass), that express the power stomp of a top-speed run on the pitch, chromatic aberration to give more realism to the piece, giving a 'camera' feel to it; some backlight flares to mark the 'show' aspect and protagonism of the boot, and some minor but important features like the dirt in the lower corners of the image and the bloom and rim lighting in specific parts of the product, which highlights the 'real camera' aspect and gives credibility to the whole piece, and of course different blurs to blend in the elements.
A little comparison...
** Use the interactive slider to hide/show both images **
A/B comparison of the raw image and the final product.
With this A/B interactive comparison, you will spot more easily those changes the text above was detailing. So feel free of checking it and look as many times as necessary to spot all the major changes and minor details added to the piece to give realism and impact.
Storyboarding; a key part of this project
Having in mind that this whole sequence had to include fluid simulations, mo-graph, shading, texturing, modelling and other techniques, the guidance of a storyboard was needed. It would have been impossible to achieve this entire project without the 'step-by-step' guide role that the storyboard has.
So no further a do, here you have some of the key moments of the commercial, but in the early stages, where it was just an idea and no models were made...
The protagonist itself:
Close-ups
If you are still curious about the model quality, topology, textures, or you just would like to inspect the model by yourself and the images and videos are not enough, this is for you!
Down here it's the the Sketchfab model inspector in which you could rotate, scale, get closer, and more!
Hope you liked the project! Thanks for passing by
