NORTHERN COMFORT INC. REBRANDING
GOAL:
The main goal behind the rebranding is to give the company "Northern Comfort Inc." a refresh while maintaining the bridge between the old brand features and the new brand features. I have attempted to make the brand expressive, exploring and multidimensional.
FOCUS:
Visually, I have focused mostly on colors and I have made an attempt to make the logo a representation of different layers of products and services provided by the company.