Brand Identity
The new mark incorporates a flame with taller letters and uniform type to ensure it always feels big, reflecting their name even when it’s small. We simplified their color palette to three colors: blue, light blue, and lime green. To make things easier to read, we completed the new design with a secondary serif font to our body tagline text.
The new mark incorporates a flame with taller letters and uniform type to ensure it always feels big, reflecting their name even when it’s small. We simplified their color palette to three colors: blue, light blue, and lime green. To make things easier to read, we completed the new design with a secondary serif font to our body tagline text.
Web Design and Development
Lancaster County Natural Gas Authority needed to upgrade their digital platform. I was thrilled to take on the project that entailed creating a successful Brand Identity and translating that brand to their digital platforms. I was hired by MyWebSiteGuys to develop a digital marketing strategy focused on driving traffic to their new site that effectively educates people on the company services and products.
Visit LCNGA Website at:
www.lcngasc.com
