Lux Aeterna
Funeral Services Identity
Inspired by the concept of “Death”, I created a funeral services identity that catered to all faiths while celebrating the idea of death as a transition instead of a mourning.
Logo
In Latin, Lux Aeterna stands for “eternal light.” This funeral identity is reminiscent of that concept, and is a symbol of a person’s everlasting soul regardless of whichever state it is in.
