What is eUnited?
Founded in May of 2016, eUnited is a North American-based professional esports organization. We currently field three highly competitive teams playing in Rocket League, VALORANT, and Gears of War. With multiple tournament victories and a world championship under our belt, we are one of the fastest growing esports brands in the space today.
I had the opportunity to create a new refresh for the brand throughout 2021. Focusing on minimalism, I created many graphic assets utilizing the brands colors and the iconic star shape in the logo. I separated the assets into 3 main groups; General, VALORANT and ROCKET LEAGUE. While each having different styles to determine the usage, I kept the branding consistent.
