Zagreb Pride Parade of LGBTIQ people and families officially became an adult in 2019, celebrating its 18th year of existence – and gaining the title of the longest-running human rights protest in Croatia! <3
Although of cheerful, colorful, positive and sparkling nature, the Parade is nevertheless a protest which demands basic human rights and stands for promotion of love, solidarity and security for all citizens.
In order for Zagreb Pride to have even greater visibility in public, we designed the visuals for the XVIII Pride Parade under the slogan "18 PROUD YEARS" (18 PONOSNIH GODINA).
Izone agency has been volunteering for Zagreb Pride as part of the organization for two years now. In 2018 we were responsible primarily for the visual part, design and communication consulting, while in 2019 we developed the overall visual identity for the Pride Parade, as well as the Pride Month (Mjesec ponosa) and events held as part of the event.
I z o n e . a g e n c y 2 0 1 9 .
