Criative Portugal: fusion between the word creative in English and the verb create in Portuguese (criar), alluding to the act of creative and innovative work done in Portugal and by Portuguese people - program concept
The idea: a series of short programs to publicize and promote innovative and singular spaces, initiatives and projects made by creative minds in Portugal. Artistic, cultural and informative nature, possibly with a touch of documentary.
The goal: to show unique people and projects, "outside the box" ideas, approach creativity to the public in general and the bring the viewers closer to a concept that often may be unknown to them.