British Broadband
Brand Identity
☐☐☐
British Broadband provide ultra fast broadband for the UK.
The overall design is to communicate friendliness and trust. Along with the corners that have been rounded. The colors on the logo are inspired by fibre optic cables, the ends of them have various different colors. I also chose a smooth rounded typeface that complements the logo. The logo also has to be easy to spot because they want to create an app.
