Fluee 
A brand that embraces the cause of self-knowledge to transform lives through writing, connected with the art of manual binding.
All work is done personalized by the artist and designer Anna Johansson, who has been
dedicating to projects in order to help people connect with themselves. Fluee emerges with the aim of facilitating, encouraging
creativity, writing, making it flow and bringing movement.

Concept

Immersion in humanity itself and
your connection with yourself and the other that can be
transformative to the world.


Goals
- Awaken the desire for self-knowledge.
- Encourage writing as a tool so that everyone that contact happens.
- Using notebooks & albums of photos as a tool for this work
- Be more intimate and special.



Brand Identity
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Owner

Brand Identity

Incredible project in which we jointly developed the visual identity and nominal identity of the Fluee brand. It was amazing to work with you Raf Read More

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