Nail Art on my hand, NAILPOP
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Introducing the NAILPOP project, an IOT-based beauty platform that allows users to print their own nail stickers.
Duotone has created the application of the NAILPOP platform, the service design and implementation of the website, and the brand identity. NAILPOP, a nail art platform, has built a hip and unique brand identity targeting the MZ generation to differentiate itself from the commonly seen mood in the industry.
By designing nail art in the app and providing a psychological UX flow that leads to sticker printing through the printer, we have solved the needs of our customers to lead the self-beauty market in line with the non-face-to-face era caused by COVID-19.
Duotone has created the application of the NAILPOP platform, the service design and implementation of the website, and the brand identity. NAILPOP, a nail art platform, has built a hip and unique brand identity targeting the MZ generation to differentiate itself from the commonly seen mood in the industry.
By designing nail art in the app and providing a psychological UX flow that leads to sticker printing through the printer, we have solved the needs of our customers to lead the self-beauty market in line with the non-face-to-face era caused by COVID-19.
Web : https://www.nailpop.net
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Creative Director : Song Byung Yong
Project Manager : Shin Ju Young
Brand Director : Kim Ui Jin
UX/UI Designer : Choi Mi Jung, Lee Ji Su
Brand Designer : Lee Sun Hwa, Kim Che Hyun
Showreel : Lee Ji Su
Development : DS Global, Deeple.io
Client : DS Global
