Shawn Tillitt's profile

Tips for Success as a Small Business Owner

In 2007, Shawn Tillitt established Jet Clean Janitorial, Inc., in Yorba Linda, California. More than a decade later, Shawn Tillitt continues to lead the successful commercial cleaning company, which received the 2020 Yorba Linda Award in the building maintenance category. The award recognizes local companies that enhance the positive image of small business through service to their customers and the community.

Small businesses act like anchors in their host communities, providing services and employment. However, statistics show that only a tiny percentage of them celebrate their tenth anniversary. Here are some ways to ensure your small business thrives in the long term.

There must be a deeper purpose than money for starting the business. Without it, the company will flounder when challenges come.

Concentrate on what you're good at, and don't veer from it. Over time you will get better with experience. Avoid the temptation to do other things or offer other lines until you've mastered your niche.

Have a support network consisting of other business owners and possibly a business coach. They can guide you in overcoming common business pitfalls with their personal experiences.

Keep your business expenses low. Regularly review your expenditures to see if they are relevant. If any expense does not contribute to the company's revenue flow, get rid of it entirely.

Market your business, both offline and online, using efficient but affordable methods. Offering excellent customer service will help you benefit from inexpensive word-of-mouth marketing.
Tips for Success as a Small Business Owner
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Tips for Success as a Small Business Owner

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