Braga Media Arts Visual Identity 2016 — 2020
Braga is a UNESCO Creative City in the field of Media Arts. Since 2017, Braga is part of a wider network of 180 cities that put creativity at the heart of their social, cultural and economic development.
The city of Braga invited us to create a visual identity for its submission to UNESCO's Creative Cities Network in the field of Media Arts. Braga’s institutions are already well recognized by knowledge and scientific research, and by breakthroughs in nano-technologies. The designed image conveys the quest for minimal mechanics, be it the micron, the binary or the pixel. To translate the digital world it made sense to use the red, green and blue from the standard digital color system (RGB) as predominant colors.
client
Câmara Municipal de Braga
year
2016 – 2020
credits
André Covas, André Duarte, Beatriz Marto, Emídio Cardeira, Gina Ferreira,
Joana Borges, Joana Marto, Lara Trindade, Miguel Palmeiro, Sofia Silva
photos
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