Since man first discovered alcohol, thousands of years ago, he has loved the effect and loathed the ofter-effect. Recova was created as an effective beverage solution for the cursed hangover.

Positioned as the ultimate after- party drink aimed at young drinkers, we developed a fresh and loveable brand with a sense of humour.

We developed the visual language with a unique image style, strong brand colours and quirky headlines. This ensures bold impact in-store and across all brand touchpoints.