While all other Chilean brands were fearful of speaking publicly about their position about the “Estallido social”, Training Professional showed its opinion and support to all protesters that were putting their lives at risk for the wellbeing of an entire country. “Play for your dreams” is a concept that goes beyond sport and reminds all of us of the importance of moving forward and putting all our strength and passion in this game that will define the country’s future.
2x Bronze - El Ojo de Iberoamérica 2020
Bronze - CreativePool 2021
Shortlist - El Ojo de Iberoamérica 2020
Shortlist - Caples 2021
Shortlist - El Sol 2021
Shortlist - FIAP 2021
VP Creative: Samer Zeidan Head of Art: Germán Quiroz Creative Director: Boris Rojas
Copywriter: Francisco Carrión Art Directors: Nicolás Escalona · Paulo Serra · Edu Orellana · Andrés Zavala
Photographers: William Soza · Pablo Hidalgo · José Luis Carvajal Studio: Gorila
Copywriter: Francisco Carrión Art Directors: Nicolás Escalona · Paulo Serra · Edu Orellana · Andrés Zavala
Photographers: William Soza · Pablo Hidalgo · José Luis Carvajal Studio: Gorila