Design an ultra protective case without Co Moulding
Protective case for iPhone
Client: Cellairis Inc Work: User Research, Ideation, industrial design, mechanical engineering, prototyping, factory co ordination, sourcing support, manufacturing support Year: 2019-20
Cellairis has always approached Analogy when they had to solve critical problems with their product lineup. In this case it was both aesthetic and functional without the ease of co moulding. This was for the iPhone 12 Launch.
Tactile Buttons
The buttons on the outside are flush and have a plateau kinda treatment to make it easier to manufacture, but the inner profiles help keep it tactile.
Ergonomic Grip
The side grip was inspired by alternating convex and concave surfaces like in a heat vent. The grip was definitive and subtle enough to blend in.
Charging port & Speaker grills
The charging ports are secured by pins that hold securely and can rotate to open and close and the speaker grills are raised to increase space internally and reduce impact. Speaker openings are precision cut and are telescoped inward to provide an amplification of sound that is being transmitted out.
Wireless Charging
The protective case was designed to work with a wireless charger by maintaining the back thickness to be in sync with the standards. We also looked at the orientation of how the case docks in with the charger and potential scenarios around vertical, angled, and lay flat orientations.